The Swedish Interactive Gaming Trade Organization (BOS) concurs with the Swedish Consumer Ombudsman (KO) that the television network TV4’s daily lottery feature, “Trisskrapet,” obscures the boundary between promotional and editorial material.
To guarantee robust safeguards for consumers within the Swedish gaming sector, BOS underscores the significance of a distinct separation between these two. They contend that “Trisskrapet” should be categorized as advertising, rather than editorial content.
Gustaf Hoffstedt, BOS Secretary General, emphasized the necessity of strong consumer safeguards in the Swedish gaming market. He asserted that consumers must be capable of readily discerning what constitutes gambling advertising to prevent being deceived. Hoffstedt applauded the KO’s determination to ultimately classify “Trisskrapet” as advertising, introducing much-needed transparency to the matter.
The Swedish gaming regulator (Spelinspektionen) anticipates full adherence from Svenska Spel, the entity behind the Triss instant win tickets, to marketing and gaming regulations concerning promotions and responsible gaming communication.
In particular, they have criticized Svenska Spel for neglecting to incorporate details about the minimum age requirement of 18 years directly on the tickets. Furthermore, the regulatory body desires prominent visibility of resources for gambling addiction.
Spelinspektionen stresses that this constitutes a vital consumer safeguard and conveys dissatisfaction that Svenska Spel hasn’t already enacted these modifications willingly. They implore them to do so promptly, asserting that every day without these cautions on the tickets undermines responsible gaming endeavors.
This development trails a declaration released earlier this month by Spelinspektionen regarding the Swedish legislature’s effort to tackle match manipulation.